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Santa Catalina Group (SCG) specializes in retail
management consulting services focused on sales growth
and profit margin improvement strategies. We help
our clients to build profitable businesses and global
brand equity.
The range of SCG's consulting services is wide, varying
from initial country surveys relative to a client's
particular products and market position, to the negotiation
of corporate operating agreements with compatible
partners.
SCG focuses on gaining a hands-on knowledge of a
multitude of consumer brands and market segments worldwide,
and most essentially the established and emerging
retail groups within such markets. Globally, business
is conducted in the context of established working
relationships founded on mutual respect and trust.
SCG develops and harnesses such linkages with many
of the key retail operators in consumer economies
worldwide.
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One main area of SCG activity is introduction of
retail brands and concepts to new consumer markets.
This commonly involves presentation of the opportunity
to prospective partners, identification and evaluation
of potential corporate partners, and initiation of
operating contracts, usually franchise agreements,
but sometimes joint venture and licensing arrangements
may be suitable. These usually cover national territories,
or depending on the size of the target country, a
substantial geographical area within a particular
country.
SCG's clients include in most cases; manufacturers,
investors, banks, advertising and public relations
agencies, retail shopping center developers and operators.
Broadly, SCG provides its clients with the following
consulting services:
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